Brand Messaging Case Study
Touch and Go Solutions
Touch and Go Solutions (TGS) offers highly specialized Pilot Training support for some of the world’s largest airlines. As a team of industry ‘unicorns,’ they’re able to tackle nearly any challenge training departments face – from commercial to cargo.
Challenge: Untapped value because of a muddled message
TGS was struggling to explain their offers because of a highly specialized niche AND the breadth of value they can offer. Each client engagement is customized and incredibly detailed.
Solution: VIP Clear Copy Week
We were able to distill their brand message into a professional brand deck that highlighted their greatest value as a company. They were able to share it with team members and contractors to streamline future marketing efforts.